Categories explored for buzz ranking include retail, apparel, discounters, social media, and hair and skin care.
The move may be a bid to lure more luxury goods to the marketplace, experts say.
Even with potential annual cash interest savings of $100M, Fitch still expects the annual cash burn rate to hit $1.2B in 2018.
Democracy Forward urged an ethics agency to investigate claims Trump still uses her profile in the White House to circuitously boost her brand.
Amazon Earns Top Spot on YouGov’s 2017 BrandIndex List
Amazon Raises Fashion Stakes With Seller Fee Changes
Sears Holdings Plans Commencement of Exchange Offers for Notes
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