By  on March 26, 2009

Negotiating rough waters following a dismal holiday season and first quarter for many in the industry, watch brands convening at Baselworld 2009, the bellwether Swiss watch and jewelry fair that kicks off today and runs through April 2, are looking to the event as an important barometer for what’s to come.

Sylvie Ritter, Baselworld’s show director, said exhibition space for North American brands has increased 4 percent over last year, with all key marquee players present. “All buyers who want to show their customers novelties and trends are here,” she said.

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