The Las Vegas trade fair, starting Sept. 14, will preview the newest styles and tech innovations from megabrands and niche eyewear makers.
The quirky South Korean sunglasses-maker can become a billion-dollar brand, L Catterton said.
Kering Eyewear will be the first company in the industry to use Bio-on biopolymers.
The new five-year agreement is to last until 2022.
The luxury brand maintains its claim that it was not responsible for the fate of Groupe Logo but is sensitive to the workers’ plight.
The exclusive deal is with Dr. Mazen Fakeeh C. Healthcare Company for the Kingdom of Saudi Arabia.
The brand of $29.95 sunglasses will launch with help from the e-tailer and a handful of celebrities.