NEW YORK — Aerin Lauder’s company, Aerin LLC, will add two more accessories categories this spring: jewelry and eyewear.
Lauder, who unveiled a footwear collaboration with Jimlar Corp. in September, teamed with Erickson Beamon on Aerin Erickson Beamon — a collection of about 50 pieces of jewelry, from statement cocktail rings, chain-link bracelets and necklaces and collars — and Oliver Peoples on a pair of sunglasses, which will hit retailers early next year.
“Accessories are a key part to the brand and to the Aerin consumer’s world. It very much embodies style, luxury, dreams, and it’s just kind of that finishing touch — the way lipstick is. It’s about the necklace, the sunglasses and the shoes,” Lauder, creative director of Aerin, told WWD.
“I’ve struggled my whole life to find a bathing suit that fits me that doesn’t look like a maternity bra. I’m proud of the line because it’s an accurate representation of me rather than me putting on someone else’s clothes,” says @atlantabean of her swimwear collaboration with @piaarrobio, LPA X ATL. The two decided on a swimwear collab and increased the industry standard size for the pieces. Read more about the line — and our interview with de Cadenet Taylor and Arrobio — on WWD.com #wwdfashion
Exclusive: Cate Blanchett has been named the first global beauty ambassador for @armanibeauty. Blanchett has been the face of the brand’s Sì fragrance franchise since 2013, and is now representing all of the label’s beauty categories including makeup and skin care. #wwdbeauty (📷: @zefashioninsider)
“From concept to creation, my goal was to create beautiful pieces, with a variety of sizes, all at affordable prices,” said @joansmalls of the swimwear and intimate apparel she designed for @smartandsexysocial. The collection includes neon laced bras, sheer bodysuits and swimwear separates. The intimates collection will launch in July, while the swimwear collection will be available for purchase on Tuesday at select @walmart stores, walmart.com and smartandsexy.com. #wwdfashion