Three established brands are debuting new eyewear at the Silmo optical tradeshow, which runs from today to Oct. 7 in Paris.
BALLY The 101-year-old Swiss brand will unveil its first collections of sunwear and optical eyewear for men and women through a partnership with TWC-L’Amy. The 49 styles — split almost evenly between sun and prescription silhouettes and retailing from $230 to $450 — run the gamut from classic aviators with red leather accents at the bridge to thick plastic cat-eye frames. Sunwear will hit Bally boutiques in December, with distribution expanding in January to the brand’s retail partners. Optical frames will be released early next year too.
MAISON MARTIN MARGIELA This week will mark Maison Martin Margiela’s foray into optical eyewear — and a continued partnership with Cutler and Gross. The fashion house, which has worked with the London-based eyewear manufacturer since 2010, will release four silhouettes of weightless, stainless steel frames that come in silver or polished copper gold. Frames, including featherweight cat-eye and round rims, are set for a spring release date and will retail from $560 to $730.
ANN TAYLOR Ann Taylor has inked its first licensing deal in the brand’s 58-year history: a multiyear agreement with L’Amy America to produce sun and ophthalmic eyewear (as well as watches). The firm will design, produce and distribute the eyewear — expanding Ann Taylor’s reach beyond its retail and e-commerce channels for the first time. The sunglasses, retailing from $68 to $128, will debut in Ann Taylor doors in May, rolling out to retail partners in 2014. Ophthalmic and high-end readers, which will both launch in 2014, will range from $128 to $198 and $28 to $58, respectively.
Taking the final spot on the mens’ portion of New York Fashion Week calendar next month will be none other than @tomford. Though he’s shown his men’s wear in New York in the past, this will mark the first time the designer has shown his men’s collection alone during New York Fashion Week: Men’s. His runway show will debut on February 6 at the Park Avenue Armory. #wwdfashion
London-based couture house @ralphandrusso has certainly been in the spotlight, having its dresses worn by @beyonce, Angelina Jolie, Meghan Markle in her engagement photos and more. For couture, Tamara Ralph focused on ornamentation — think: feathers with chain mail, jet embroidery and clusters of pearls and crystals. See the rest of the collection on WWD.com #wwdfashion #couture (📷: @giovanni_giannoni_photo)
Minnie Mouse celebrated her 90th birthday by getting her own star on the Hollywood Walk of Fame. For her celebratory luncheon, @coach’s creative director @stuartvevers dressed her in a custom made prairie dress, complete with Vever’s take on the polka dot – black sequined versions – under a cropped motorcycle jacket. The designer also put his own mark on Minnie’s classic red shoes, infusing the color with sparkles and adding some Coach crystals. “We chose colors that were very Minnie and also represented quintessential Coach elements,” said Vevers. #wwdfashion #nationalpolkadotday (📷: George Chinsee)
@nickjonas is unveiling his first-ever apparel collection through a partnership with John Varvatos. The limited-edition capsule, which makes its debut in spring, also marks the first time the designer has collaborated with anyone on a line. “The process in working with Nick is amazing. It’s inspiring to be around someone who is not only connected with the trade that they do, but also with what’s happening in the environment around him, and how that connects to what we do with style,” said Varvatos. (RG: @johnvarvatos) #wwdfashion
@margotrobbie steps out onto the red carpet wearing @miumiu. The actress is nominated for “Outstanding Performance by a Female Actor in a Leading Role” in “I, Tonya” at the #SagAwards. (📷: Stewart Cook) #wwdfashion
For @massimogiorgetti of @msgm, the Nineties are his favorite decade. “They had a huge impact on my personal growth. What I like of the Nineties is that they are not so precise in terms of style as other decades…there was actually a bit of everything,” he said. As seen on MSGM’s Spring 2018 show: tie-dye and a bit of grunge, two styles that are synonymous with the decade #wwdfashion #wwddecades (📷: @kukukuba)