PARIS — French Space Age brand Courrèges has teamed up with eyewear specialist Alain Mikli on a new range of sunglasses for spring.
This story first appeared in the January 2, 2013 issue of WWD. Subscribe Today.
The collection is available exclusively at the Scoop boutique in the French ski resort of Courchevel 1850, and will launch in February with select opticians and multibrand stores, in addition to the brand’s flagship on Rue François 1er in Paris and its e-commerce site.
Featuring reeditions of vintage models — including the white Eskimo sunglasses from 1965 — alongside new designs, the collection will be priced from 240 to 290 euros, or $317 to $383 at current exchange, a spokeswoman said.
As part of its redevelopment under new owners and copresidents Jacques Bungert and Frédéric Torloting, Courrèges will also open a pop-up store on Feb. 4 at the Paris flagship of department store chain Galeries Lafayette, she added.
The 325-square-foot space, to be located on the first floor of the Boulevard Haussmann store, will sell clothes, shoes, sunglasses and fragrance alongside a new collection of leather tote bags featuring the brand’s original logo. It is due to remain open until July.
Courrèges is also expanding its presence in the U.S. Beginning late this month, its ready-to-wear and other collections will be available at Saks Fifth Avenue stores in New York, Beverly Hills and Bal Harbour, Fla., the spokeswoman said.
Bungert and Torloting last March named Lionel Giraud chief creative officer of the newly created Atelier Design André Courrèges, charged with overseeing the creation of everything from trapeze dresses to electric cars.