By  on September 15, 2008

Oakley Inc. is hitting the slopes withits first signature series of women’s apparel and accessories with snowboarderand Olympic silver medalist Gretchen Bleiler.

The 17-piece Gretchen BleilerSignature Series Collection by Oakley includes technical outerwear, lifestyleapparel and accessories and will be available online and at some retailers,including Zumiez and Intrawest U.S. Retail.

“This collection mirrors snowsports themselves — it's a little racier than downhill skiing, a little bolderthan cross-country but respectful of the power of the mountain and the heritageof mountain sports,” said Bleiler.

For complete coverage, see Tuesday’s issueof WWD.

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