Launched: 1995 The look: The company prides itself on innovative styles while remaining loyal to its DNA. New key models in 2006 were the Woodpecker, in acetate with a wood effect, worn by Alanis Morissette singing “Underneath” in her 2008 video. Another 2006 hit, the Lock limited edition shades, which were Seventies-style aviators with gold and silver trims or a butterfly-shaped frame in smoky Havana with gold plates. Each of the 1,000 pieces had a serial number engraved inside the temple.
A Stella McCartney sketch of a custom dress made from protein-based silk in partnership with biotech lab Bolt Threads. The dress will be displayed at The Museum of Modern Art's upcoming design exhibition, "Items: Is Fashion Modern?"