By  on March 23, 2009

Diane Von Furstenberg is adding another item to her oeuvre: eyewear.

The designer paired with Marchon Eyewear to develop and distribute a collection of sunglasses and ophthalmic lenses, due to hit high-end specialty and optical stores in January. Von Furstenberg said she was pleased to reenter the eyewear market and revive the successful business she had in the Seventies.

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