A look from Amélie Pichard's collaboration with The Webster.
Amélie Pichard, the accessories designer known for her kitschy-chic sensibility and cult online following, has completed her first round of funding, amassing a roster of investors that includes Nicolas Santi-Weil, Ami Alexandre Mattiussi's chief executive officer and cofounder of The Kooples. The founders of MAD Network — a French retail design firm and creative agency that has worked with Balenciaga, Azzedine Alaïa and Fendi — are also among those taking part in the fund-raising round.Pichard has sold a minority stake in the business and retains an 80 percent share. Fund-raising was completed in partnership with investment fund ICI, founded by Olivier Rivard Cohen. They declined to reveal the amount of the funding.In November, Pichard revealed that she had given up on the traditional fashion cycle — closing her wholesale business and no longer introducing collections each season — in favor of a slow-drip business proposition to allow for greater creativity and selective, have-to-have-it distribution.Pichard now sells her own collection exclusively through her web site. She introduces new product when she likes and markets it to her 30,000 Instagram followers, releasing photos only when designs become available for sale. Pichard also collaborates with one or two retailers a season, developing product targeted toward these stockists’ regional preferences, weather and styles.Speaking about the investment, Pichard told WWD: “It's more about the combination of the project and the profile of the investors than the investment itself. At some point, as an independent brand and self-financed company, the first financing round is key. I think you need to look for partners more than just cash.”https://vimeo.com/174253898She plans to allocate the funds toward jump-starting a brick-and-mortar business in Paris’ Bastille neighborhood, while also improving production and managerial logistics. “This investment allows us to hire four to five professionals in critical aspects of the business such as production or communication. We were only a staff of two for six years.“We have clear objectives from a financial point-of-view but it was also a way to prepare the opening of our first flagship and start a new e-commerce web site. We'd like to reach 1 million euro [$1.06 million at current exchange] in revenue [without wholesale] by 2018 and remain profitable, as we have always been,” said Pichard.Rivard Cohen noted that the brand is close to closing in on 1 million euros in annual sales, but declined to provide specific numbers.Pichard intends to release her spring 2017 collection to her e-commerce site on April 15. It is to be the first collection she has designed without wholesale distribution.
As one of the most recognizable models in the world, Christy Turlington Burns has an insider’s view of the fashion industry and the allegations of sexual harassment swirling around it. “I can say that harassment and mistreatment have always been widely known and tolerated in the industry. The industry is surrounded by predators who thrive on the constant rejection and loneliness so many of us have experiences at some point in our careers,” Turlington told WWD, along with her suggestions for how the modeling world should protect younger women and men. Read more on WWD.com. Link in bio. (📷: Tony Palmieri) #wwdnews
@asics America has tapped a new brand ambassador: famed DJ/record producer @steveaoki. This initiative is intended to set the tone for the new brand identity and philosophy and will include partnerships with influencers and in-store and off-line activations that will continue into next year. This is Asics’ most significant marketing effort in two decades, and is expected to attract younger consumers to the brand. #wwdfashion
24-year-old Jean Prounis is redefining the rules of jewelry. Formerly a studio assistant to Jemima Kirke and a design apprentice at Ghuran, she focuses on handcrafted subtleties and ancient goldsmithing techniques. “There was a really sterile feel in the environment and I wanted to have jewelry with character that shapes how you wear it everyday,” Prounis said. Each piece is hand made in New York, either by Prounis or three other jewelers in the district. #wwdfashion
“These collections continue to build on that vision, empowering differently abled adults to express themselves through fashion,” said @tommyhilfiger of his line of adaptive apparel, which launches today. The line consists of 37 men’s and 34 women’s styles based upon the pieces from the spring Tommy Hilfiger sportswear collection. #wwdnews
“Stranger Things” is getting a new cast member for season 2. Meet @sadiesink_, the 15-year-old who will be joining the Netflix series for its new season. You may recognize her from “The Glass Castle” with Brie Larson and Woody Harrelson, but the Texas native’s next role goes in an entirely different direction. She describes her character, Max, as “a rough and tumble skater girl [who] becomes friends with the boys at school.” The second season debuts on October 27. (📷: @jgreenery) #wwdeye
Amid the Harvey Weinstein controversy, there’s another sector that’s being put under the spotlight for sexual abuse: the modeling industry. While rumors about abuse and sexual harassment of female and male models — and the photographers, agents and others who perpetrated it — have circulated within the fashion world for years, model @cameronrussell started posting stories from models on Instagram last week about abusive situations they’ve encountered — from sexual harassment and molestation to attempted rape. Over 75 have weighed in so far. Read more on WWD.com. Link in bio. #wwdnews
To celebrate its 16th anniversary, @dylanscandybar tapped designers and celebrities to create mosaics out of candy. The mosaics will be auctioned off to support the philanthropic cause of each participant’s choice. Pictured here is the mural created by @aliceandolivia's Stacey Bendet. For a first look at some of the other artwork being unveiled tonight, go to WWD.com. #wwdeye
The annual Veuve Clicquot Polo Classic in Pacific Palisades this weekend drew Kate Hudson, Tracee Ellis Ross, Laura Dern and more. See pictures of the star-studded event on WWD.com. (📷: @chelsealaurenla) #wwdeye
In his new book “Hollywood Royale,” Andy Warhol’s Protégé Matthew Rolston celebrates the Eighties revival of Hollywood glamour. Featuring more than 100 portraits taken by Rolston from 1977 to 1993, the book contains photos of icons like Michael Jackson, Cyndi Lauper, and @drewbarrymore, pictured here in 1991. “Hollywood Royale,” out today, will be accompanied by an exhibition opening at Los Angeles’ Fahey/Klein Gallery on March 1. #wwdeye