With a name perhaps more fit for a sitcom than a handbag line, George Gina & Lucy is making its way to the U.S. after rapid growth in Europe.
The Frankfurt, Germany-based firm — founded in 2004 by Nicolas Neuhaus, his wife, Nicole Bailly, and longtime friend Oliver Bruhn — is relatively unknown in the U.S., but in four years has zoomed to a $110 million company at wholesale, selling over 750,000 bags throughout Europe, Asia and the Middle East. The bags have spawned a strong following, with fans blogging on the Internet over the latest colors and styles.
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