NEW YORK — Jason Weisenfeld, Coach Inc.’s senior vice president of global brand communications and collaborations, is leaving the handbag and accessories brand.
This story first appeared in the April 25, 2014 issue of WWD. Subscribe Today.
Weisenfeld, who has been at Coach for four years, will exit May 16. A successor has not yet been named.
“It’s been nine amazing years of working with Coach — five as an outside consultant and four in-house,” Weisenfeld told WWD. “I will continue to serve as a consultant to the Coach Foundation and am excited about several new projects as well as enjoying the summer. Coach’s next chapter is fully in swing with Stuart [Vevers’] first collection launching this fall, which I know will be a tremendous success”
The Coach Foundation, which the company launched in 2008, funds projects and provides charitable contributions to local communities.
Weisenfeld cofounded public relations firm Lividini Weisenfeld Partners with Jaqui Lividini in 2005. Today, Lividini operates her own firm, Lividini & Co.
Prior to Coach, Weisenfeld served as global advertising and communications director at Versace in Milan, and before that, he was vice president of public relations at Barneys New York.
His departure is part of a larger transition at Coach. Last year, president and executive creative director Reed Krakoff left the brand after 16 years to focus on his own label. Lew Frankfort, who started at Coach in 1979, stepped down as chief executive officer early this year, but remained executive chairman. These changes ushered in a new guard, with Victor Luis transitioning from president of Coach International to ceo. To fill Krakoff’s shoes, Coach nabbed Loewe’s former creative director Vevers last year.
Coach introduced Vevers’ first collection in February during New York Fashion Week to largely positive reviews. Vevers and Luis are working to transition Coach into a dual-gender lifestyle brand with a sizeable footprint in the U.S. and abroad.