LONDON — Orla Kiely is looking for a backer to propel international growth.
This year the London-based accessories and lifestyle company will open its first U.S. flagship in New York, along with additional stores in Hong Kong, Japan and Paris.
A debut homewears range will bow in August.
Meanwhile, the privately owned company is also looking for investment for further international expansion.
“We’re open, but we don’t want to work with the wrong person,” said co-founder Dermott Rowan, adding that the backer would primarily be to bolster U.S. growth.
Rowan is bullish in his projections, forecasting a 25 percent year-on-year growth to the brand’s annual 20 million pounds, or $39 million, turnover for the foreseeable future.
The New York flagship will mark the company’s first step in this direction.
The store will most likely be in SoHo, in the region of 3,000 square feet, and will house the complete Orla Kiely offering.
Orla Kiely products are already sold in the U.S. through Anthropologie, Nordstrom, Bloomingdale’s and specialty stores including Kitson and Fred Segal.
“Our ‘Stem’ print bag is one of the top-three best-selling items in Anthropologie, we have such good brand recognition there,” said Rowan, who’s optimistic about Orla Kiely’s growth potential in the U.S. “It’s got a real cult following.”
The Orla Kiely homewears line, which will include furniture, cushions, ceramics and bedding, will be sold through all the company’s freestanding stores, Heal’s furniture stores in the U.K. and will also be available for wholesale. Rowan was mum on details about pricing and aesthetics.
Designer Orla Kiely founded her brand in 1998 with Rowan, who is also her husband, as a small wholesale label. The first Orla Kiely store opened in Covent Garden in 2005 and the company has since grown to six freestanding stores with a wholesale base of over 1,000 stockists globally.
The Orla Kiely offering includes a 60-piece ready-to-wear women’s collection and a 60-unit accessories line, which includes leather goods and wax canvas pieces. In addition, the brand recently introduced stationery and confectionary gift collections.
Retail prices for accessories range from 62 pounds, or $122, for a canvas wallet to 600 pounds, or $1,181, for a leather tote. Apparel runs from 160 pounds, or $315, for a cotton blouse, to 300 pounds, or $591, for a coat.
“There’s something at every price level for people to buy,” said Rowan, adding hot sellers at the brand include large zip wallets and its classic print shoulder bags in wax canvas.
Next up: The brand is planning a line of archive pieces to celebrate its 10-year anniversary in 2009. An eyewear line in collaboration with London-based company Linda Farrow is also in the cards for next year.
“The product is ready, everything is ready for big growth,” said Rowan. “Now we’re ready for the next step.”�
The annual Veuve Clicquot Polo Classic in Pacific Palisades this weekend drew Kate Hudson, Tracee Ellis Ross, Laura Dern and more. See pictures of the star-studded event on WWD.com. (📷: @chelsealaurenla) #wwdeye
In his new book “Hollywood Royale,” Andy Warhol’s Protégé Matthew Rolston celebrates the Eighties revival of Hollywood glamour. Featuring more than 100 portraits taken by Rolston from 1977 to 1993, the book contains photos of icons like Michael Jackson, Cyndi Lauper, and @drewbarrymore, pictured here in 1991. “Hollywood Royale,” out today, will be accompanied by an exhibition opening at Los Angeles’ Fahey/Klein Gallery on March 1. #wwdeye
"Nowadays when life is not so happy with everything going on in the world, I think people come to me for a little bit of whimsy and color and fun." - Designer Rebecca De Ravenel on her cult-favorite jewelry line. (📸 : @vsteves) #wwd40
“Everyone is talking about how the retail industry is struggling, but I think it’s an incredible time because brands who are doing something different and innovative are setting themselves up for the future,” said @adamgoldston, who founded the luxury athletic brand @apl with his brother @ryangoldsten. The Goldston’s are part of WWD’s 40 under 40: a group of industry notables. See the rest of the list on WWD.com. (📷: @vsteves) #wwd40
@eyeswoon blogger Athena Calderone debuted her first-ever cookbook, “Cook Beautiful,” which is heavily centered on the presentation and visual expression of food. Pictured here are her miso glazed carrots from the book. Get the recipe on WWD.com. (📷: @johnny_miller_) #wwdeye
“It’s passion that helps get anybody to a certain point and it’s what’s propelled me,” said Kith founder @ronniefieg, one of WWD’s 40 under 40: a group of industry notables who are changing the face of retail, fashion and beauty. Fieg, who opened a Manhattan flagship on October 7, began his career at age 13 as a stock boy and salesman for footwear chain David Z. “I think staying true to [my] beliefs, hard work and passion have gotten me to where [Kith] is today.” See the rest of the 40 at WWD.com. (📷: @vsteves) #wwd40
25-year-old @samweaving is about to break out this fall, starring in Netflix’s horror film “The Babysitter,” fittingly out today on Friday the 13th. That’s not the only place you’ll be seeing her, though — Weaving’s got a role Showtime’s “SMILF” and another alongside Frances McDormand and Woody Harrelson in “Three Billboards Outside Ebbing, Missouri.” Though she’s got a full plate at the moment, there’s one role she’s got her eye on: Marilyn Monroe. “I’m a little too young at the moment, but it’s on my bucket list,” the actress told WWD (📷: @dandoperalski) #wwdeye
BFF's Poppy Jamie and Suki Waterhouse celebrated the launch of their bag line Pop x Suki at Nordstrom last night. "The line is really about our friendship, and how we are so different but complement each other," said Waterhouse. 👯 (📷: Katie Jones) #wwdeye
After designing the new @louisvuitton and @bulgariofficial flagships and a @chanelofficial boutique opening in Japan, @petermarinoarchitect has another project on his plate: The Lobster Club. Located in the Seagram Building, it’s the famed architect’s first restaurant project in New York, serving up modern Japanese brasserie-style cuisine. Bronze hues, bespoke material detailing, blush and chartreuse tones and a heavy emphasis on Picasso can be seen throughout. Mark your calendars for Nov. 1 for the much-anticipated opening. (📷: @clint_spaulding) #wwdeye