By  on August 14, 2014

Google, Microsoft, Nike, Apple, Amazon. Now Intel is the latest entrant in the wearable tech race.

Intel on Thursday evening launched the first product from its New Devices Group — Biosport, which are earbuds that monitor the wearer’s heart rate. The earbuds, a collaboration with 50 Cent and Carmelo Anthony’s firm, SMS Audio, will be sold at Henri Bendel, Kitson and Nordstrom, among other retailers. The retail price wasn’t revealed at press time.

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