Southpole's licensing machine might not be the biggest engine in the 'hood, but it's a key revenue driver because the brand's partners have remained true to its aesthetic, even as it has evolved over time.
With eight licenses currently in operation, Southpole executives continue to scout for more opportunities, according to Jean Luc Rim, director of licensing, but he acknowledged that connecting with the right licensee can be difficult in these turbulent economic times.
"I think that all anyone really wants in life is to have people understand us for who we actually are, despite everything," says Ruth Negga. The actress talks "Preachers" season 2 and more on WWD.com. #wwdeye (📷: Dan Doperalski)
"That's something that resonates with me too because I'm so locked into a number. If I go over that number it completely ruins my day so it's nice to get detached from the number on the scale." - Chelsea Handler on Kelly LeVeque's book "Body Love." #wwdeye (📷: John Salangsang)