Inventories are being kept tight in hope of increasing full-price selling and reducing markdowns.
The music star had launched the collection last February during New York Fashion Week.
The collection is comprised of a metro grand smartwatch, a jewelry-inspired bangle tracker and a silicone tracker.
The Modern Chain collection is the first new core product line introduced by the brand in over two years.
Some of the designer’s pieces for fall will include the lower-price-point-range items with its expansion to Bloomingdale’s.
WWD’s top choices in costume jewelry from the resort collections.
The limited-edition capsule includes jewelry, handbags, shoes, watches, hat, scarves and sunglasses.
Sophisticated handcrafted, whimsical and colorful collections set the tone for the show.