A still from the WeChat campaign for Valentine's Day
For Valentine’s Day, Cartier China decided to offer WeChat users a special delivery of sorts.
The first 88 customers who bought the newest version of Cartier's iconic Love bracelet in rose gold on the French jeweler’s WeChat store got a bonus with their purchase- the bracelet was hand delivered to their door by a “Cartier Boy” replete with a round hat and a red jacket trimmed in gold buttons.
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)