By  on July 21, 2010

Lacoste will introduce its first fashion jewelry line via a newly signed license with Le Cheylard, France-based GL Bijoux Group. The collection will launch at Lacoste’s spring show during New York Fashion Week in September and will be available in Lacoste boutiques and at lacoste.com on a global basis in February.

“Lacoste fashion jewelry is part of the strategy developed with our partners to propose a more complete feminine offer to our clients,” said Christophe Chenut, chief executive officer of Paris-based Lacoste SA.

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