The actress is launching a fashion jewelry line called Grayce on the shopping channel in November. The line retails from $30 to $120 and is inspired by Sims’ love of photography and art, combined with references of past decades. Sims and her mother have been collecting vintage jewelry for years, a hobby evident from the line’s wide range of influences.
“All of these pieces are designed so you can change your look from day to day,” Sims said. “Women are never one thing all the time. Sometimes I’m feeling retro, some days I feel more girly, some days I’m more classic. So you can design your different looks around these pieces.”
Sims said the line’s name is derived from growing up in a household where her mother always tried to instill in her a sense of grace.
“It is something I have incorporated into my life to this day, to always be graceful and always be grateful,” she said.
Grayce features a range of styles, including Eighties-inspired metal mesh necklaces and layered neck pieces in gold, silver and hematite. The Deco necklace and cuff are chunky enameled pieces with pavé crystal and metal detailing. Geometric drop earrings with baguette crystals and oversize cocktail rings make up the Red Carpet group, a nod to Sims’ many appearances at premieres and events. Sims noted that unlike television, where she may be called in for a specific scene, designing jewelry has shown her how to achieve the creative process in its entirety.
“It’s great to be a part of something in the beginning, middle and end,” Sims said. “It’s been one of the biggest learning experiences of my life, having a vision and seeing something all the way through.”
Sims was feted last week at a dinner hosted in part by Nate Berkus and Stefani Greenfield, both of whom also have lines on HSN. She joins a roster of celebrity jewelry designers on the network, including Loulou de la Falaise, Serena Williams and Paula Abdul.
“Molly has a distinct sense of style that shines through” in the collection, said John Bosco, senior vice president of jewelry merchandising at HSN.
EXCLUSIVE: @tomford is opening its first-ever beauty store. The boutique, which opens November 20 in London’s Covent Gardens, was designed with the over-the-top glam Ford is known for. Read the full story on WWD.com, link in bio. #wwdbeauty #wwdnews (📷: Simon Wagner) #TomFordBeauty
New York-based DJ @harleyvnewton threw a party to celebrate the holiday collection of her dress and pajama line @hvn at the Ladurée Beverly Hills. It Girls @katebosworth, @rashidajones and more joined in on the fun, which included cocktails, croque monsieur sandwiches and a photo booth. #wwdfashion (📷: Owen Kolasinski/BFA.com)
For the holidays, @Burberry partnered with 20-year-old artist @blondeymccoy on a series of three outdoor murals in downtown Manhattan. The murals are McCoy’s interpretation of a Christmas eve party, the idea of charity and the spirit of family. His third mural, pictured here, is the most personal. The image depicts McCoy’s grandparents and father in London’s Trafalgar Square in the Seventies. “My work often features lots of sentimental objects.” #wwdeye
For spring 2018, designers applied bold colors and cartoonish motifs on everything from sneakers and belts to key chains. See all the top men’s accessories trends on WWD.com. #wwdtrends (📷: George Chinsee; Prop Styling by @rnasti; Market Editor: @luiscampuzano)
The @dior-sponsored @guggenheim international gala pre-party has a history of drawing cool-girl musical acts to serenade the crowd –– and last night was no exception. @haimtheband performed songs both new and old, and lured a star-studded audience with the likes of Rebecca Hall, Kate Mara, Mamoudou Athie and more. #wwdeye (📷: @lexieblacklock)
In a partnership between the @metopera and the @englishnationalopera, “Marnie” was born. The opera, with costumes sponsored by @mrporterlive, is an adaptation of the 1961 thriller by Winston Graham. Arianne Phillips, who created the costumes, is no rookie: She’s styled Madonna for her tours and created costumes for a myriad of films in the past. Read WWD’s interview with Phillips, where she talks about her inspiration for the opera’s costumes on WWD.com #wwdfashion
@barneysnyc took a different approach to their holiday windows this year. Instead of Christmas decor, Barneys tapped @thehaasbrothers to tell a story of positivity, gratitude and inclusivity via heartwarming silliness and humor. “It’s about kids and it’s about coming together and being family and loving each other,” said Simon Haas. #wwdfashion (📷: @joshuascottphoto)
Beauty influencer @kandeejohnson makes her foray into hair care with a collaboration with @ogx_beauty — making it the first time that OGX has teamed up for a product creation. The collab includes shampoos and conditioners in three scents. At 39 and a mom, Johnson is a different profile than the emerging social media stars, but is considered one of the pioneers of the digital beauty influencer world. Read WWD’s interview with her on wwd.com, including the strangest beauty product she’s ever tried #wwdbeauty