Reign Sapphires hopes to capture the "something blue" aspect of the wedding market with its Hallmark engagement ring. Depending on the size and shape of the center stone, prices will start at $1,500.
Reign Sapphires is polishing a new approach to selling bridal jewelry to Millennials.
In anticipation of the bridal runway shows in April, the Los Angeles-based brand is refining a full collection of distinct engagement and wedding rings, all designed with the blue gemstone, which it plans to begin selling in 2018.
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)