LOS ANGELES — In a world filled with disposable fashions, Parabellum cofounders Jason Jones and Mike Feldman are outspoken advocates of durable accessories — and they are taking that advocacy to the street with their brand’s first physical retail location opening Friday in West Hollywood, Calif.
Neighboring Paul Smith on the highly visible corner of Melrose Avenue and Harper Avenue, the 1,100-square-foot store contains the widest breadth of Parabellum merchandise available anywhere, including some 65 styles of belts that are showcased in a belt library on one side of the space. Priced from $125 to $2,800 at retail, Parabellum’s accessories are crafted from American bison leather, military-grade ceramic and Kevlar.
"I think that all anyone really wants in life is to have people understand us for who we actually are, despite everything," says Ruth Negga. The actress talks "Preachers" season 2 and more on WWD.com. #wwdeye (📷: Dan Doperalski)
"That's something that resonates with me too because I'm so locked into a number. If I go over that number it completely ruins my day so it's nice to get detached from the number on the scale." - Chelsea Handler on Kelly LeVeque's book "Body Love." #wwdeye (📷: John Salangsang)