CES 2017: Fossil Rolls Out New Hybrid Smartwatch, Designs

LAS VEGAS — Fossil tried wearables, which helped bring new customers to the brand, and now it’s iterating on its smartwatch lineup.

The watch company is set to reveal on Thursday, the official kickoff day of CES 2017 in Las Vegas, new hybrid smartwatch designs it thinks harness all the lessons it has learned so far about what consumers want from wearables. The direction the segment is going toward indicates that’s more function than Space Age gadget.