Cartier on Saturday and Sunday will launch Panthere Studio, the maison's first public-facing, experimental activation in the U.S., to promote its recently relaunched Panthere de Cartier watch.The customized, interactive experience will take place at Indochine, the dining spot and watering hole on the fashion-art-music axis. It's a bit downtown for Cartier, which last September threw open the doors to its renovated and enlarged mansion on Fifth Avenue, all elegance, symmetry and references to celebrated clients such as Grace Kelly, Elizabeth Taylor and Gary Cooper.But, Cartier is eager to attract a younger customer and is gearing the pop-up to Millennials. Panthere Studio will feature sharable moments with live DJ performances, social media activations and interactive photo opportunities, including a Panthere "stacking bar" where guests can style their own look with the watch.Cartier said special guests will be in attendance throughout the weekend, including model, actress and influencer Olivia Culpo who is scheduled to stop by the pop-up on Saturday between 12 pm and 2 pm.Nothing about the relaunch of Panthere de Cartier has been business as usual. Aside from the pop-up, Cartier recently relaunched Panthere exclusively on Net-a-porter, where it's been selling since May. It gives the launch a modern twist, available for purchase via app on a mobile phone.The Panthère watch is also available this month in select Cartier boutiques, including the Fifth Avenue mansion in Manhattan, and the Beverly Hills store, with a worldwide launch set for June.
"We're coming out of our boutiques and bringing the world of Cartier downtown, to engage with our clients – and future clients, for that matter – where they live, work and play," said Mercedes Abramo, president and chief executive officer of Cartier North America. "We're excited to introduce the iconic Panthere de Cartier watch to a fun, fearless new generation in such a unique and experiential way."
First launched in 1983, the updated Panthère collection comes in 12 styles, in a variety of finishes and two sizes.The panther has appeared in various forms throughout Cartier's history, including realistically or graphically designed or simply used as inspiration. Interest in the animal came from the turn-of-the-century safari taken by Jeanne Toussaint and Louis Cartier. In 1904, the suggestion of the panther appeared in jewelry designed with black and white spots; a watch with panther ornamentation bowed in 1914; a double panther ring was created in 1935, and a special order from the Duke of Windsor in 1948 saw an emerald transformed into a panther brooch.
Taking the final spot on the mens’ portion of New York Fashion Week calendar next month will be none other than @tomford. Though he’s shown his men’s wear in New York in the past, this will mark the first time the designer has shown his men’s collection alone during New York Fashion Week: Men’s. His runway show will debut on February 6 at the Park Avenue Armory. #wwdfashion
London-based couture house @ralphandrusso has certainly been in the spotlight, having its dresses worn by @beyonce, Angelina Jolie, Meghan Markle in her engagement photos and more. For couture, Tamara Ralph focused on ornamentation — think: feathers with chain mail, jet embroidery and clusters of pearls and crystals. See the rest of the collection on WWD.com #wwdfashion #couture (📷: @giovanni_giannoni_photo)
Minnie Mouse celebrated her 90th birthday by getting her own star on the Hollywood Walk of Fame. For her celebratory luncheon, @coach’s creative director @stuartvevers dressed her in a custom made prairie dress, complete with Vever’s take on the polka dot – black sequined versions – under a cropped motorcycle jacket. The designer also put his own mark on Minnie’s classic red shoes, infusing the color with sparkles and adding some Coach crystals. “We chose colors that were very Minnie and also represented quintessential Coach elements,” said Vevers. #wwdfashion #nationalpolkadotday (📷: George Chinsee)
@nickjonas is unveiling his first-ever apparel collection through a partnership with John Varvatos. The limited-edition capsule, which makes its debut in spring, also marks the first time the designer has collaborated with anyone on a line. “The process in working with Nick is amazing. It’s inspiring to be around someone who is not only connected with the trade that they do, but also with what’s happening in the environment around him, and how that connects to what we do with style,” said Varvatos. (RG: @johnvarvatos) #wwdfashion
@margotrobbie steps out onto the red carpet wearing @miumiu. The actress is nominated for “Outstanding Performance by a Female Actor in a Leading Role” in “I, Tonya” at the #SagAwards. (📷: Stewart Cook) #wwdfashion
For @massimogiorgetti of @msgm, the Nineties are his favorite decade. “They had a huge impact on my personal growth. What I like of the Nineties is that they are not so precise in terms of style as other decades…there was actually a bit of everything,” he said. As seen on MSGM’s Spring 2018 show: tie-dye and a bit of grunge, two styles that are synonymous with the decade #wwdfashion #wwddecades (📷: @kukukuba)