The Millennial-minded professional hair brand is expanding its retail presence.
The company plans a rollout to other U.K. and European cities to cater to time-poor women.
The model is the 61-year-old brand’s new face.
The British actor will appear in advertising for the men’s fragrance starting in August.
The upscale beauty retailer’s playbook is focused on being accessible and opening doors where its customers live and work.
Willem Duthler will oversee those markets, succeeding Claudia Reinery.