The American YouTube personality, who has been tapped as the face of Bulgari’s Omnia Pink Sapphire fragrance along with fellow influencers Madison Beer and Margaret Zhang, has a thing for Instagram, blazers and cooking.
Co-founded by industry veteran, Didier Maine de Biran, the brand offers genderless, prestige-quality fragrances.
Her own product line is not out of the question.
Kristin Ess was tapped by Target as its first influencer to create a brand. The line is so successful it was recently expanded.
The company also plans to expand its offering to include a range of makeup over the next few years.
Malle will be honored at The Fragrance Foundation Awards in June.
The supermodel’s first campaign for the brand drops in July.
The Beauty in Real Life campaign demonstrates the chain’s first images featuring the CVS Beauty Mark.
The brand has tapped Lorri Goddard, who has colored hair for Reese Witherspoon and Mary-Kate and Ashley Olsen, as celebrity colorist.
The report surveys 7,000 U.S. beauty consumers on their preferences on eyelash and eyebrow products, brands and services.
The appointment comes after structural management changes were unveiled in September.