Eight-hundred products from 30 brands are going into a Millennial-targeted beauty department, located on the retailer’s contemporary floor.
The Hollywood hair colorist invites his famous clients and influencers to the DP Hue House — a private bungalow-turned-salon meant to inspire Instagrams.
With ramped up digital marketing efforts and international expansion, the L’Oréal-owned men’s brand could triple its business by 2020.
Ahead of the festival in Los Angeles, one of Beautycon’s brand ambassadors shares secrets to her social media success.
The megaretailer is unleashing a slew of newness that places it in better competition with beauty specialty stores.
Kylie Cosmetics has done $420 million in retail sales in just 18 months.