Color was the order of the day at DKNY. Charlotte Willer, Maybelline New York’s global makeup artist, first applied tons of Maybelline’s Colossal Mascara to the lashes, then blended an emerald eyeshadow with Vaseline and applied it over the black mascara. “It adds a fun kick of color that works well with the clothing in the collection,” said Willer.
She defined brows with a pencil, then covered the face with mineral powder for an even skin tone. Peach and pink blushes were mixed and applied to cheekbones, while Maybelline’s Born With It lipstick—a pale nude pink—finished the lips.
Eugene Souleiman, working with Wella, envisioned a “study of contrasts” for the hair. “Donna Karan did very colorful and very pretty prints,” said Souleiman. “I didn’t want to do pretty hair. I thought that would be kind of cheesy. I wanted something restrictive and controlled.” To achieve that, he applied mousse to the hair—”I used mousse because it gives a shine, but it’s a subtle satin shine,” he explained—and pulled hair back, tying it with black cord an inch away from the head. “That placement of the cord keeps hair from touching the clothes,” Souleiman explained. He then added Wella’s Ocean Spray for an “organic” finish. “It gives it that final sexy edge,” he said.