EVIAN, France — Procter & Gamble’s SK-II skin care brand is becoming a testing ground for the firm’s new beauty technology.
Already, a moisturizing compact powder foundation has made its way from SK-II to Cover Girl in AquaSmooth, and now another foundation will make its debut via SK-II. Called Air Touch, the new foundation is unlike any other, claims A.G. Lafley, P&G’s chairman and chief executive officer, who discussed the company’s latest beauty innovation at the WWD CEO Beauty Summit here last week.
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)