At Betsey Johnson, Stila makeup artist Sarah Lucero trimmed the curls off the ends of false eyelashes to represent bicycle spokes.
Hairstylist Peter Gray, for Redken, tied little strips of brightly colored stockings into the hair to represent spoke beads.
And the inspiration for the look? Naturally enough, a girl who’s taken a ride on a pink bicycle through the city, over the bridge, stopping at the park for ice cream.
“Betsey’s request was a kelly green color,” Lucero said of the vivid hue that she “loaded on all over the entire eye.” She first wet the Stila eye shadow to create an acrylic paintlike quality.
On the cheeks, Lucero applied a hot pink hue for a “flush” effect, and another hot pink — a shade called “Hot Caprice” — was used to stain the lips.
“It’s colorful, optimistic and happy,” Lucero said of the look.
Gray combined slicked-back and wild, bushy elements, “wind-blown, like [the girls] have been somewhere. We wanted texture.”
After conditioning the hair, he used four products (Full Frame mousse, Wool Shake texturizing spray, All Soft Heavy Cream and Quick Dry hairspray) to create a single, unified — albeit messy — do, complete with hair extensions.
“A bit of this and that,” he said.
The “spoke beads” were meant to create a dreadlock effect, Gray noted.
“We’re ending up with a fun, silly, irreverent style.”