By  on February 11, 2011

Call it the gold rush. The beauty look at Jason Wu’s show was all about gilding — the hair, the eyes, the nails — echoing the Versailles inspiration Wu used for his collection.

Odile Gilbert, working for Aveda at the show, applied Aveda Smooth Infusion Glossing Straightener to damp hair from roots to end, then created a center part and blew the hair out straight, finishing with a flatiron for perfect smoothness. She gathered the hair into a ponytail with an elastic band at the nape of the neck, spraying with Aveda Control Force Firm Hold Hair Spray to keep flyaways in place. She then coated the hair from roots to ends with Aveda Brilliant Retexturing Gel and divided the ponytail in half, creating a twist, securing it with a second elastic. She pulled the ends of the hair up to the back of the head to loop the twist at the neck and secured it with bobby pins at the bottom for a fan effect. Next, she used MAC gold pigment and 24-karat gold leaf in the shape of a feather on the back of the head to echo the gold accents in the collection, completing the look with a layer of Aveda Brilliant Spray-On Shine for a high-gloss finish.

After skin pro Sunday Riley freshened up models’ skin with her eponymous skin care line, Diane Kendal, working for MAC Cosmetics at the show, focused on creating a “very rich, opulent eye.” She started with a generous application of MAC blue grease pencil, layering first blue eye shadow and then black eye shadow on top of both. In the center of the eyelid, she applied a generous pop of gold pigment for emphasis. Black eyeliner all around the eye and black mascara on the top lids only added additional emphasis, as did the bleached brows Kendal chose to further dramatize the look. Kendal added a hit of highlighter at the top of the cheekbone and right above the eye to catch the light, finishing the face with MAC’s Shell cream base on the lips.

The gold theme continued on the nails, done by CND’s Jan Arnold. She first painted the nails with Dark Ruby, a deep red, adding a coat of Bloodline, a richer red, for a burgundy nail. When the reds dried, she added Gold Chrome on fingertips. “Jason wanted a very elegant nail, so we filed the nails in an almond shape,” said Arnold.

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