At Lela Rose, beauty was calculated to give the designer’s girly frocks a bit of an edge. Ted Gibson envisioned the models as carefree girls at the beach, echoing Rose’s inspiration of the sun-faded palette of Alex Katz and the splashes of saturated color seen at Venice Beach. “These girls have been in and out of the water, so their hair has a lot of texture,” said Gibson. Using Build It Blowdry spray, he sectioned hair into two-inch sections, he then dried the hair, made a low side part, and pulled hair back into a ponytail. “The position of the ponytail is key – too high and it looks strange, and too low and it looks too sophisticated,” Gibson said. (He settled somewhere in-between.) He finished the look with hairspray.
Makeup, by Tina Turnbow and Sarah Lucero for Stila Cosmetics and Beauty.com, also followed the beachy vibe. Sheer tinted Stila tinted moisturizer was smoothed all over the face, with pops on chartreuse and cobalt on the eyelids, Camelia Convertible Color on the browbone and plenty of black mascara. Cheeks got a hint of pomegranate stain, and lips were finished with a honeyed caramel-tinted Convertible Color shade.