The focus of the look Dick Page created at Marc by Marc Jacobs was a strong red lip. “The only thing that will read on the runway is that lip,” said Page, artistic director for Shiseido. “Everything else is a supporting item.” Jacobs and Page wanted a “poster paint-type” lip with a flat matte finish, which Page created by taking a tomato red Shiseido lipstick base.
“This is the base of lipstick, before the pearls and mattes and other finishing items are put into it,” he said. “You wouldn’t want to wear it in real life because it’s quite waxy and horrible, but it looks great on the runway.” Page used concealer where necessary to even out skin, custom-blended cream eye shadow shades for each model and blended them in to the brows for definition. He eschewed blush and lipstick.
Guido Palau, working with Redken, fashioned a polished ponytail. “It’s very simple, classic and modern with a hint of the Forties,” said Palau. He began by prepping hair with Satin Wear 02 Ultimate Blow Dry Lotion, then made a deep left-side part. With his fingers, he pulled hair back to the nape of the neck and fastened it with a clear band, applying Redken’s Outshine 01 Anti Frizz Polishing Milk to the ponytail to control frizz. Where necessary, Palau added extensions keyed to each girl’s hair to make sure the ponytail would hang down to midback.