Faces at Pamela Love were done by Charlotte Willer, global makeup artist for Maybelline. The artist attempted to represent a “factory girl.”
“We wanted to show a natural, glowing, hard worker,” said Willer.
For complexions, Willer combined Maybelline Fit Me powder, foundation and concealer. Eyebrows were enhanced with Master Shape brow liner and eyes were rimmed with brown Masterliner pencil. “Brown eyeliner makes any eyes spark, more than black or gray, and gives them warmth,” said Willer.
Eyes were given a “faded” look, topped with a mix of ivory shadow and Fit Me foundation, and eyelashes were coated with Falsies Flared mascara. A light brown shade of Dream Bouncy blush was used on the cheeks for a “natural glow” and lipsticks in two shades of brown were used on lips.
To finish the look, Willer applied pigments on different parts of the face to create the look of dirt after a factory workday.
“The trick for this hairstyle today is about layering the hair with a lot of products for a cool, utilitarian look,” said lead hairstylist Jordan M for Bumble and bumble. The stylist added Bumble and bumble Styling Crème and Brilliantine to models’ hair. “Both products negate each other,” he said. “The Styling Crème builds a lot of mass and the Brilliantine makes it dirty and takes [the hair] down again,” he said. After adding the products, hair was blow-dried and the steps repeated until the hair “looked gritty and tough.” In addition, a few sections of the hair were lightly crimped and gathered into an easy, low ponytail at the nape of the neck. Finally, hair near the hairline was spritzed with Thickening Hairspray to make tendrils, rather than a soft texture.