Alice in Wonderland inspired the coifs at the Vivienne Westwood Red Label, which were created by Peter Gray.

“Alice was not sweet. She was bad and did everything she wasn’t supposed to do,” said Gray, who was working with L'Oréal Professionnel.

Gray channeled that naughtiness by blowdrying hair roughly using Pli to create texture and volume. A small braid was worked into hair to create an anchor for locks pulled from the front of the head. The section was pinned to the hidden braid and trimmed with a bow. Gray also used Texture Expert Smooth Ultime.
Gordon Espinet for MAC Cosmetics also put an emphasis on strong characters when developing the show’s makeup look. "They’re women who are beautiful and seductive, but with evil inside,” he said.

Using Lip Pencil in Hodgepodge, Espinet drew a sloping line on lids, which he joined up with a line underneath the eye. The shape was shaded with taupe Eye Shadow. The Hodgepodge pencil  also helped realize a slightly down-turned lip.

Espinet created a natural complexion, but before models took to the runway, he dusted their faces with a little colorless powder to give the impression “they’d just seen a ghost,” he said.

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