That is what Dan Brestle, the retired vice chairman and president of the Estée Lauder Cos., North America, had in mind as he was leaving some parting thoughts behind during his speech in February as the outgoing chairman of the Personal Care Products Council. He was talking about the downside to selling to a whole new tribe of customers suddenly thundering out of the emerging world. “Consumers are travelling more than ever before, and your ability to control product pricing around the world will be challenged,” he said. “When a consumer can buy a product in one country at full retail and take it home at full retail and sell it for a profit in her home country, it creates a whole new definition of diversion.”
A Stella McCartney sketch of a custom dress made from protein-based silk in partnership with biotech lab Bolt Threads. The dress will be displayed at The Museum of Modern Art's upcoming design exhibition, "Items: Is Fashion Modern?"