Beauty Beat: Cosmoprod to Relaunch De Silva Brands … Lauder’s Tricon Awarded Chevalier
Cosmoprod to Relaunch De Silva Brands MILAN — Italian beauty marketer Diana De Silva has a new business strategy in the making — thanks to an acquisition of the firm earlier this spring by Cosmoprod, a newly formed...
Cosmoprod to Relaunch De Silva Brands MILAN — Italian beauty marketer Diana De Silva has a new business strategy in the making — thanks to an acquisition of the firm earlier this spring by Cosmoprod, a newly formed company.
Diana De Silva also has taken on the same moniker as its new holding company, which was formed in February.
A spokeswoman said Cosmoprod's management team was formulating a relaunch and restyling plan for Diana De Silva's brands, which include fragrance licenses for Mauboussin and Claude Montana and a makeup and skin care brand called Hanorah.
Leading the effort is Marcello Cipriani, who was president of Cosmoprod when it was formed and subsequently became president of Diana De Silva when Cosmoprod made the acquisition for an undisclosed sum on March 31.
Though terms of the sale were not divulged, the spokeswoman said the deal included Cosmoprod taking on Diana De Silva's workforce of 167 employees, as well as maintaining the firm's headquarters in Rho, near Milan, where the beauty firm oversees its production.
Diana De Silva generated $158 million in sales in 2003 and underwent internal reorganization in 2004, when it closed its Parisian subsidiary and moved all of its activities from its French headquarters to Milan. Also, last November, Diana De Silva's fragrance license for Byblos expired and it was then landed by Eurocosmesi. — Stephanie Epiro
Lauder's Tricon Awarded Chevalier PARIS — The vice president of Estee Lauder's European Product Development Center, Marie-Rose Tricon, 44, has been awarded France's Chevalier de l'Ordre National du Merite (Knight of the National Order of Merit), a title that ranks second to the country's highest distinction, the Legion of Honor.
In presenting the award at a private club adjacent to the French presidential palace, former state secretary and president of France's ruling party, Nicolas Sarkozy, paid tribute to Tricon's career and her services to France. A Vietnamese native who fled to France from Saigon during the Vietnam War, Tricon joined Estee Lauder in 1991 and went on to become its marketing director for Europe in 1995. Six years ago, she created the company's European Product Development Center."I brought a French touch and a French style to an American brand," said Tricon. "It shows that [chairman of the board] Leonard Lauder had trust in me. Then again, Mrs. [Estee] Lauder herself was also an emigrant."
The National Order of Merit, bestowed annually by the French government, recognizes outstanding achievement among individuals in the military and civil service as well as in the private sector. — Jennifer Joan Lee
“My personal philosophy to beauty is paying attention to oneself. I love to be outdoors, lots of fresh air, trying to take care of yourself as best you can. I always notice that comes through,” says Felicity Jones, the global face of @shiseido-owned @cledepeaubeauteus, which launches today. Head to WWD.com to read more about the actress’ love for beauty and how she prepared for her new role in “The Basis of Sex,” playing the young Ruth Bader Ginsburg. #wwdbeauty (📷: @dandoperalski)
For men’s fall 2018, @giuseppezanotti drew on elements from streetwear, sport, biker, combat and rock ‘n’ roll. Pictured here are a pair of shoes from the collection, featuring zippers, rhinestones, and silver hardware. Head to WWD.com to see a roundup of the accessories from Milan’s men’s fall 2018 shows. #wwdfashion (📷: Andrea Delb)
To celebrate the 25th anniversary of @ralphlauren’s snowboarding collection, the brand is mining its archives. The iconic brand is reintroducing vintage styles and dropping new designs for a color capsule that will be available in Ralph Lauren stores and @openingceremony on January 25. The capsule will consist of 10 pieces, including the Snow Beach Pullover, pictured here, which is a collector’s item that rapper Raekwon wore in Wu-Tang Clan’s “Can It Be All So Simple” video. #wwdfashion (📷: Tom Gould)
For @rochasofficial’s pre-fall 2018 collection, creative director Alessandro Dell’Acqua channeled the sophisticated and intriguing Catherine Denevue in the film “Belle de Jour.” Polished collarless coats, midi skirts, suits and ’60s graphic motifs were all featured in the collection, adding a sense of discreet luxury. See the rest of the photos on WWD.com #wwdfashion
“We tried to produce clothing of that couture quality, but the most daunting part was that we only had a matter of days [to do it],” said costume designer Lou Eyrich, who recreated Gianni Versace’s iconic looks for @americancrimestoryfx. Eyrich searched online retailers and vintage shops for original pieces from the design house and for @penelopecruzoficial, who plays Donatella Versace. Head to WWD.com to read how she created the Versace world. #wwdfashion
Only three months after her stellar debut catwalk season, @kaiagerber has inked her first big design collaboration –– with @karllagerfeld. The collection blends Lagerfeld’s Parisian chic aesthetic and the model’s signature West Coast casual style via RTW, accessories, footwear and more. The #KarlLagerfeldxKaia collection will launch in September with a series of events. Get all the details on WWD.com. #wwdnews #wwdfashion
Harrods plans to remove the famous statue of Princess Diana and Dodi Al Fayed from the bottom of the Egyptian escalators and hand it back to Mohamed Al-Fayed. “We are very proud to have played our role in celebrating the lives of Diana, Princess of Wales and Dodi Al Fayed at Harrods and to have welcomed people from around the world to visit the memorial for the past 20 years,” said Michael Ward, Harrods managing director. “With the announcement of the new official memorial statue to Diana, Princess of Wales at Kensington Palace, we feel that the time is right to return this memorial to Mr. Al Fayed and for the public to be invited to pay their respects at the palace.” More on the news, with reporting by @loreleimarfil, at WWD.com. #wwdnews