PARIS — Coty Prestige has inked a deal with actor Ewan McGregor to be the face of its new Davidoff men's fragrance, which is due out early next year.
No other terms of the deal were divulged.
McGregor will star in the TV spot and print ads for the worldwide Davidoff campaign. His most recent movies include "Cassandra's Dream" and "The Tourist." McGregor has also appeared in films such as "Miss Potter," "Big Fish," "Moulin Rouge" and "Trainspotting."
"Ewan McGregor is a natural choice to represent Davidoff's new male fragrance," said Francoise Mariez, senior vice president of international European marketing licenses of Coty Prestige, in a statement. Coty Prestige is the division of Coty Inc. whose products are in prestige distribution.
"Not only is he one of the most talented actors of his generation, but he also has a charisma and an authenticity that will be very important for the new Davidoff fragrance," Mariez continued.
McGregor is the latest to join Davidoff's star-studded cast. The brand this year signed on actor Josh Holloway to be featured in an ad campaign for its Davidoff Cool Water fragrance franchise in the summer.
Gisele 'The One' at Saks NEW YORK — Supermodel Gisele Bundchen, who has traded in her wings and skimpy lingerie to be the face of Dolce & Gabbana's new women's fragrance, called The One, appeared at Saks Fifth Avenue's flagship here Monday to mark the exclusive launch of the scent with the retailer.
When presented with the opportunity to pair up with the Italian design house, the former Victoria's Secret model said during an interview before the appearance that she was very happy to participate. "Domenico [Dolce] and Stefano [Gabbana] had created this fragrance and this idea of who this woman, 'The One,' should be," she said. "Then, they thought of me for it, and I felt very flattered. It's great if someone thinks so highly of you in that way. I love the fragrance!" she added. "To me, when I smell it, it smells like night."Some 300 people queued up for autographs and photos in Saks' beauty department and Bundchen, wearing a champagne stretch satin dress by Dolce & Gabbana, strutted into the fray of fans and paparazzi a little after 1 p.m. Industry sources estimate that the fragrance did $20,000 in sales at Saks on the day of the unveiling.
So who exactly is The One? According to Bundchen, she exudes a certain confidence that comes from within. "She's very sexy, but in a powerful way," said Bundchen. "She's a strong, confident woman who feels very secure about who she is. That's what makes her so sexy."
"We were very happy with the turnout for Gisele," said Kate Oldham, vice president and divisional merchandise manager of cosmetics and fragrances at Saks. "Dolce & Gabbana is a very synergistic brand for us at Saks Fifth Avenue. We're very excited to have the fragrance, and we think it'll do wonderfully well."
— Elizabeth Lee
Sally Launches E-commerce NEW YORK — Sally Beauty Supply has created an e-commerce site to enhance its Web site, sallybeauty.com.
The site will allow shoppers to purchase products from home and it will also integrate Sally Beauty's in-store programs within its 2,200-store professional beauty supply chain in the U.S. with advanced merchandising, promotion and search capabilities. Sally Beauty has partnered with Demandware to roll out the new site, which will go live in advance of the holiday season.
"Creating an online shopping component will offer our customers an additional way to shop — at home and at times when it is most convenient for them," said Mike Spinozzi, president of Sally Beauty Supply, in a statement. "The e-commerce site will also showcase Sally Beauty's wide assortment of professional hair and beauty supplies along with detailed product information, helping our customer choose the best solution for her specialized needs."
Sally Beauty, a division of Sally Beauty Holdings, is based in Denton, Tex., and also operates stores internationally, as well as a distribution business, BSG.
EXCLUSIVE: @tomford is opening its first-ever beauty store. The boutique, which opens November 20 in London’s Covent Gardens, was designed with the over-the-top glam Ford is known for. Read the full story on WWD.com, link in bio. #wwdbeauty #wwdnews (📷: Simon Wagner) #TomFordBeauty
New York-based DJ @harleyvnewton threw a party to celebrate the holiday collection of her dress and pajama line @hvn at the Ladurée Beverly Hills. It Girls @katebosworth, @rashidajones and more joined in on the fun, which included cocktails, croque monsieur sandwiches and a photo booth. #wwdfashion (📷: Owen Kolasinski/BFA.com)
For the holidays, @Burberry partnered with 20-year-old artist @blondeymccoy on a series of three outdoor murals in downtown Manhattan. The murals are McCoy’s interpretation of a Christmas eve party, the idea of charity and the spirit of family. His third mural, pictured here, is the most personal. The image depicts McCoy’s grandparents and father in London’s Trafalgar Square in the Seventies. “My work often features lots of sentimental objects.” #wwdeye
For spring 2018, designers applied bold colors and cartoonish motifs on everything from sneakers and belts to key chains. See all the top men’s accessories trends on WWD.com. #wwdtrends (📷: George Chinsee; Prop Styling by @rnasti; Market Editor: @luiscampuzano)
The @dior-sponsored @guggenheim international gala pre-party has a history of drawing cool-girl musical acts to serenade the crowd –– and last night was no exception. @haimtheband performed songs both new and old, and lured a star-studded audience with the likes of Rebecca Hall, Kate Mara, Mamoudou Athie and more. #wwdeye (📷: @lexieblacklock)
In a partnership between the @metopera and the @englishnationalopera, “Marnie” was born. The opera, with costumes sponsored by @mrporterlive, is an adaptation of the 1961 thriller by Winston Graham. Arianne Phillips, who created the costumes, is no rookie: She’s styled Madonna for her tours and created costumes for a myriad of films in the past. Read WWD’s interview with Phillips, where she talks about her inspiration for the opera’s costumes on WWD.com #wwdfashion
@barneysnyc took a different approach to their holiday windows this year. Instead of Christmas decor, Barneys tapped @thehaasbrothers to tell a story of positivity, gratitude and inclusivity via heartwarming silliness and humor. “It’s about kids and it’s about coming together and being family and loving each other,” said Simon Haas. #wwdfashion (📷: @joshuascottphoto)
Beauty influencer @kandeejohnson makes her foray into hair care with a collaboration with @ogx_beauty — making it the first time that OGX has teamed up for a product creation. The collab includes shampoos and conditioners in three scents. At 39 and a mom, Johnson is a different profile than the emerging social media stars, but is considered one of the pioneers of the digital beauty influencer world. Read WWD’s interview with her on wwd.com, including the strangest beauty product she’s ever tried #wwdbeauty