MILAN — Italian cosmetics brand Diego Dalla Palma is continuing to reinvent itself. The cosmetics firm has launched an accessories kit and activated a makeup studio in its flagship store here.
The makeup brush kit — which contains five mini brushes and a mirror in a zip-up white leather case — will be launched in December, and will retail for 45 euros, or $54.90 at current exchange rates, a price point the company hopes will help attract new customers to the 26-year-old brand.
“The kit has been created to be a must-have for both old and new customers,” said Luciana Iannazzo, product manager of Diego Dalla Palma. “It’s finished in Diego Dalla Palma colors of black and white. The brushes are made of light black wood with natural white fibers. It’s a kit we originally thought of as being seasonal but have plans to keep it in the collection.”
Meanwhile, the cosmetics company also inaugurated the official opening of a makeup studio within its store in Milan’s old art district, Brera.
Makeup lessons and makeup applications for special occasions will be held in the two private rooms that are located at the back of the store. Gift certificates for private and group makeup lessons will also be launched in December. Prices start from 60 euros, or $73.15, for individual lessons, and 150 euros, or $182.90, for a mini individual course.
The cosmetics firm’s makeup studio is set to generate an additional 15 percent of the company’s annual turnover, which is expected to hit 20.4 million euros, or $24.9 million, by year-end, according to industry sources. That would represent a 20 percent spike in sales compared with last year. — Stephanie Epiro
Dougoud Named Guerlain GM
NEW YORK — Gilles Dougoud, general manager for Parfums Givenchy’s U.S. business since February 2003, has been appointed general manager for Guerlain as well. Both Parfums Givenchy and Guerlain recently merged into one business group to handle the U.S. market.
Previously, Dougoud led Parfums Givenchy’s U.K. and Ireland affiliate. He joined LVMH in 1994, after 10 years of working in European sales and marketing for Procter & Gamble.Clarins Maps Expansion Plans
PARIS — Groupe Clarins is planning to open two new stores in the U.S. next year, one on Columbus Avenue in New York and another in Short Hills, N.J., the firm said at a meeting for analysts Friday.
The firm also will focus on fragrance next year and is gearing up to introduce women’s scents for the Clarins brand, Thierry Mugler and Stella Cadente. On Thursday, Clarins announced first-half 2004 net earnings of 28.7 million euros, or $35.2 million at current exchange.
Clarins president and chief executive officer Christian Courtin said at the meeting he preferred to remain “prudent” for the full year and confirmed the group’s forecast of 5 percent sales growth at constant exchange and a flat operating margin at 12.1 percent. The company’s stock closed down 2.75 percent at 53 euros, or $65.12, on the Paris Bourse Friday.
“We are a little disappointed by the first-half trend in net profit and the fact that management has not raised its 2004 guidance,” Antoine Belge, an analyst at HSBC, said in a research note Friday. “Furthermore, the group’s focus on its perfume division in 2005 implies a certain level of risk in terms of earnings evolution. We believe this to be the reason for which the share price is under pressure today.” — Brid Costello
In honor the @CFDA’s announcement of @iamnaomicampbell receiving the Fashion Icon Award at the 2018 #CFDAAwards, which will take place on June 4, here’s a #tbt of the supermodel on @michaelkors’ runway in 1991. #wwdfashion #wwdarchive (📷: George Chinsee)
“I was making the guacamole when my scout saw me,” says model @stuckinteenage on being discovered just six months ago while working at @chipotlemexicangrill. Since then Williams has signed with @dnamodels, walked in her first show at @calvinklein and landed on the cover of @vogueitalia – a high point of any model’s career. To read @lisajlockwood’s full interview with the model on her experiences thus far, head to WWD.com – link in bio. (📷: George Chinsee)
“I love the idea of dialogue, period. It’s where I’ve always gotten my inspiration from: hearing other women speak, their journeys and their paths,” said @hereisgina, who delivered the keynote speech during @sxsw for @createcultivate in partnership with @fossil. For her two panels, Rodriguez chose female empowering, female-led and female entrepreneurs to focus on. Head to WWD.com to read more about her thoughts on Time’s Up, growing up in a family of women and why we “need a girls’ club.” #wwdeye #sxsw (📷: @jgreenery)
Leading luxury brand are shaking things up to keep up with streetwear. Case in point: the arrival of @mrkimjones as artistic director of @diorhomme. Jones, who succeeds @Kris_Van_Assche, is seen as one of the handful of designers who can actually straddle the luxury and streetwear worlds — which could lead to even more changes at established brands. What could this mean for the rest of the menswear landscape? Head to WWD.com to find out what experts predict #wwdfashion (📷: @franckmura)
“It’s like buying groceries. You’re going to buy the best mango, the best mozzarella, the best things. You have to, or others are going to take it all,” said @gabrielahearst on why she uses only the finest fabrics. Last week, Hearst received her first @cfda nomination for Womenswear Designer of the Year, and earlier this month she opened a permanent showroom in Paris. To read @jessiredale’s interview with the designer and find out why this is shaping up to be a big year for her, head to WWD.com. #wwdfashion (📷: @francoisgoize)
“It’s an interesting thing, playing a younger version of your mother. It’s an interesting concept. I adore my mom and love her in every capacity, but it was just something that had never crossed my mind,” says @anniemstarke on playing a young Joan Castleman in “The Wife.” The same role will be played by her mother Glenn Close. Read more about her growing up in the film industry as the daughter of producer John H. Starke and Close and what she has planned for the future #wwdeye (📷: @nataliamantini)
@asics is launching a new streetwear sneaker inspired by its latest ambassador, @steveaoki. The Hyper-Kenzen x Aoki, which will launch at @footlocker stores exclusively tomorrow, is a slip-on style that incorporates the brand’s proprietary Gel technology through beads integrated into the midsole for comfort and endurance. Read the full story on WWD.com.