NEW YORK — Strong first-half sales volume prompted prestige perfume and cosmetics manufacturer Inter Parfums Inc. last week to raise its full-year 2004 sales guidance to $225 million from $222 million.
Sales for the second quarter rose 13 percent to $46.8 million from $41.4 million. The company will report second-quarter operating results on Aug. 11. For the first half of the year, sales were $105.2 million, a 33 percent gain over $79 million in the same year-ago period.
The new full-year sales guidance includes incremental sales from the Lanvin fragrance license that Inter Parfums recently acquired. Net income guidance will remain at $15.8 million, assuming the dollar remains at current levels.
Inter Parfums SA, the Paris-based subsidiary of Inter Parfums Inc., said its consolidated sales for the first half of the year rose 31 percent to 69.2 million euros, or $84.9 million at average exchange, versus the prior-year period. At constant exchange, the uptick was 38 percent.
The subsidiary said its overall sales for fiscal 2004 will fall between 147 million euros and 148 million euros, or $182.9 million and $184.2 million, respectively, at current exchange. The company closed fiscal 2003 with sales of 124.6 million euros, or $141 million at average exchange. — Carrie Melago and Jennifer Weil, Paris
Avon’s New Mark: Men
NEW YORK — Mark, the beautybrand Avon Products Inc. unveiled last August to target 16- to 24-year-old women, hopes to make its mark in the men’s category.
Mark will introduce its first men’s product — a fragrance called Mark.blu — in the November issue of the brand’s “Meet Mark” magalogue. The scent will also be available via meetmark.com, not to mention the company’s field of 20,000 Mark-dedicated sales representatives and those among Avon’s 490,000 U.S.-based sales force who also represent the Mark brand.
Industry sources estimate Mark.blu, a 1.7-oz. cologne spray that’s priced at $18.50, could generate between $1 million and $2 million during its first year on the market. Executives are expecting most of the scent’s purchasers to be young women but didn’t rule out the potential for a male customer base, given that 2 percent of Mark’s sales force is made up of men. The scent targets males aged 18 to 34 years old.“We listened to the forum on Mark,” said Michelle McCabe, manager of product development, who cited a monthly conference call the firm hosts with key regional Mark representatives. “They wanted something to give to the man in their life.”
A white grease pencil is included with Mark.blu because messages can be scrawled on the flat, specially designed surface of the bottle. The scent, which mixes top notes of citrus and lavender, a heart of black pepper and white cardamom and a base of mahogany and vetiver, was blended by Givaudan.
Meanwhile, in Los Angeles, a 16-foot bar, chockablock with Avon’s newest items, is the centerpiece of the firm’s Let’s Talk Beauty Tour. The award-winning marketing program, which kicked off at The Block at Orange in Orange, Calif., this weekend, is in its third year. The tour will visit 16 cities, ending in Columbus, Ohio, on Nov. 7. Along with complimentary consultations and a chance at the Bahamas sweepstakes, consumers can also preview the fall colors at the Color Play Station. And a buck for a paper “kiss” will contribute to the Avon Kiss Collage, benefiting the Avon Breast Cancer Crusade. In the last decade, the Avon Foundation program has raised more than $300 million toward care and a cure. — Matthew W. Evans and Rose Apodaca Jones,Los Angeles
H&M, Caboodles in Talks
NEW YORK — Teen color cosmetics brand Caboodles is looking to align itself with Hennes & Mauritz, according to sources, to get in good with the ‘in’ crowd. Caboodles Cosmetics president Jim Heim traveled to H&M headquarters in Sweden late June to discuss the possibility of outfitting H&M stores with Caboodles cosmetics. The whimsical teen line has already found a home in mass retailers and chain drugstores. Presence in H&M stores, which are heavily trafficked by a young, hip clientele, would give the beauty brand more visibility with its core customer group, teens aged 12 to 17 years old.
Lancôme to Tap Kruger?
PARIS — It looks like Lancôme is adding another actress to its star-studded cast of faces. According to reports in the industry here, Diane Kruger of “Trojan” fame, will soon appear in an advertising campaign for one of the L’Oréal-owned brand’s fragrances. A Lancôme spokeswoman had no comment on the speculation. — J.W.
As one of the most recognizable models in the world, Christy Turlington Burns has an insider’s view of the fashion industry and the allegations of sexual harassment swirling around it. “I can say that harassment and mistreatment have always been widely known and tolerated in the industry. The industry is surrounded by predators who thrive on the constant rejection and loneliness so many of us have experiences at some point in our careers,” Turlington told WWD, along with her suggestions for how the modeling world should protect younger women and men. Read more on WWD.com. Link in bio. (📷: Tony Palmieri) #wwdnews
@asics America has tapped a new brand ambassador: famed DJ/record producer @steveaoki. This initiative is intended to set the tone for the new brand identity and philosophy and will include partnerships with influencers and in-store and off-line activations that will continue into next year. This is Asics’ most significant marketing effort in two decades, and is expected to attract younger consumers to the brand. #wwdfashion
24-year-old Jean Prounis is redefining the rules of jewelry. Formerly a studio assistant to Jemima Kirke and a design apprentice at Ghuran, she focuses on handcrafted subtleties and ancient goldsmithing techniques. “There was a really sterile feel in the environment and I wanted to have jewelry with character that shapes how you wear it everyday,” Prounis said. Each piece is hand made in New York, either by Prounis or three other jewelers in the district. #wwdfashion
“These collections continue to build on that vision, empowering differently abled adults to express themselves through fashion,” said @tommyhilfiger of his line of adaptive apparel, which launches today. The line consists of 37 men’s and 34 women’s styles based upon the pieces from the spring Tommy Hilfiger sportswear collection. #wwdnews
“Stranger Things” is getting a new cast member for season 2. Meet @sadiesink_, the 15-year-old who will be joining the Netflix series for its new season. You may recognize her from “The Glass Castle” with Brie Larson and Woody Harrelson, but the Texas native’s next role goes in an entirely different direction. She describes her character, Max, as “a rough and tumble skater girl [who] becomes friends with the boys at school.” The second season debuts on October 27. (📷: @jgreenery) #wwdeye
Amid the Harvey Weinstein controversy, there’s another sector that’s being put under the spotlight for sexual abuse: the modeling industry. While rumors about abuse and sexual harassment of female and male models — and the photographers, agents and others who perpetrated it — have circulated within the fashion world for years, model @cameronrussell started posting stories from models on Instagram last week about abusive situations they’ve encountered — from sexual harassment and molestation to attempted rape. Over 75 have weighed in so far. Read more on WWD.com. Link in bio. #wwdnews
To celebrate its 16th anniversary, @dylanscandybar tapped designers and celebrities to create mosaics out of candy. The mosaics will be auctioned off to support the philanthropic cause of each participant’s choice. Pictured here is the mural created by @aliceandolivia's Stacey Bendet. For a first look at some of the other artwork being unveiled tonight, go to WWD.com. #wwdeye
The annual Veuve Clicquot Polo Classic in Pacific Palisades this weekend drew Kate Hudson, Tracee Ellis Ross, Laura Dern and more. See pictures of the star-studded event on WWD.com. (📷: @chelsealaurenla) #wwdeye
In his new book “Hollywood Royale,” Andy Warhol’s Protégé Matthew Rolston celebrates the Eighties revival of Hollywood glamour. Featuring more than 100 portraits taken by Rolston from 1977 to 1993, the book contains photos of icons like Michael Jackson, Cyndi Lauper, and @drewbarrymore, pictured here in 1991. “Hollywood Royale,” out today, will be accompanied by an exhibition opening at Los Angeles’ Fahey/Klein Gallery on March 1. #wwdeye