NEW YORK — Men's skin care brand Nickel is poised for a resurgence in the U.S.
Inter Parfums Inc., the parent company of Nickel, reached a deal this summer with Berjang USA for Berjang to distribute the Nickel product line in the U.S.
Los Angeles-based Berjang, which handles the Le Petit Prince, Jacadi and IKKS fragrance businesses in the U.S., plans to target a specialty store distribution network with Nickel in the U.S., beginning this month.
The Nickel product assortment is primarily carried at the brand's two spas, on 14th Street here and on Market Street in San Francisco. It's also available at nickelformen.com. For the past two years, Inter Parfums did not focus on maintaining distribution of the Nickel brand in the U.S. and the brand's network dwindled into a handful of doors. But, with the Berjang deal, the brand is seen gaining distribution in major U.S. specialty chains, where it had been several years ago.
The Nickel assortment features about 18 items, ranging in price from $16 for a 125-ml. shave gel, called Smooth Operator, to $68 for a 50-ml. antiaging cream called Silicone Valley, which is slated to appear later this fall.
Future plans for the brand call for two six-item travel sets — a bag for $40 and a case for $18 — to release later this fall. There are also plans for a new Nickel fragrance, which could make its debut prior to the holiday season. — Matthew W. Evans
Lacey Opening Store
LONDON — Amanda Lacey is setting up shop.
The facialist, whose celebrity clients are said to include Gwyneth Paltrow and Salma Hayek, will open a store on tony Walton Street October 15. The space will feature a treatment room and a retail area devoted to Lacey's eponymous line of skin care, bath-and-body and fragrance products.
"[The brand] has to have its own home," said Lacey, who will continue to offer her signature facials from the clinic in her nearby Chelsea home. "We have to take the next step."
Hermès is launching a Laundromat pop-up shop in NYC - dubbed Hermèsmatic - where customers can bring their old scarves to be dip-dyed by an expert. Get all the details on WWD.com. #wwdnews (📷: @donstahl)