Is the future of the fragrance business written in the stars? A quick glance at next year's celebrity-powered launches makes one thing quite evident: this trend isn't ending anytime soon.
In addition to the already scheduled projects of Jennifer Lopez and Tim McGraw (from Coty) and Sean "Jay-Z" Carter's Rocawear (by Elizabeth Arden), Christina Aguilera's fragrance, being produced by Procter & Gamble, is set to launch in the U.S. next year. And the hottest rumor these days is that former Friend Jennifer Aniston is about to join this constellation: Aniston is said to have shot a fragrance campaign and may have been in discussions with Elizabeth Arden, Coty and the Estée Lauder Cos. Inc. Aniston's rep did not return a request for comment by press time.
“I see things on the hanger and I’m, like, ‘I never knew that color worked on me.’ It’s things you necessarily wouldn’t choose to wear, but once you put them on, you see why Janie is who Janie is." — Lily Collins on working with former "Mad Men" costume designer, Janie Bryant on creating looks for her role as Celia Brady's in Amazon series, "The Last Tycoon." 📸@jilliansollazzo #wwdeye
EXCLUSIVE: Sarah Rutson has been tapped to Build New American Fashion Group. The parent of Joie, Equipment and Current/Elliott hired the merchant to rev up its brands and expand its portfolio into designer, beauty and lifestyle categories. Read more on WWD.com, link in bio. #wwdfashion
Michael Kors' $1.3B Jimmy Choo deal has the company squaring off with Coach Inc. as both seek to build American powerhouses. Coach bought Stuart Weitzman in 2015 and Kate Spade just two weeks ago, but Michael Kors' acquisition may be putting pressure on its rival in the new push for scale. #wwdnews (📷: George Chinsee)
Meet actress Lucy Boynton, who plays opposite Naomi Watts in the recently released Netflix series "Gypsy." Boynton stopped by WWD to talk about her upcoming projects and her nomadic lifestyle. Get all the details on WWD.com. #wwdeye (📷: @dandoperalski)