HONG KONG — China is no longer the only star in the East. Cosmetics manufacturers attending the recent Cosmoprof Asia trade fair here say they are finding other Southeast Asia markets more rewarding.
Although Chinese buyers were abundant and the sound of Mandarin seemed to dominate on the floor of the trade fair, held at the Hong Kong Convention and Exhibition Centre from Nov. 13 to 15, vendors said the priority lay with markets like Japan, Hong Kong, Singapore and Southeast Asia. To be sure, expanding into China continued to be a focus for many exhibitors, but executives from smaller companies, in particular, said they found importing into China prohibitively onerous as it requires a lengthy and expensive registration process.
Steve Aoki held a presentation, a runway show and outdoor concert for his men's line Dim Mak. Here's a look from his spring 2018 collection, which was titled "Paradise Found." #wwdfashion #wwdmens (📷: George Chinsee)
"It's really hard sometimes. I think I have a reputation for being really tough and aggressive and pushy but I really am a very shy person who wants to be liked, and that's the conflict constantly. There's something that takes hold - I want people to like me, I don't want to be mean - but if I see something that just cries out to be answered, I go for it," says renowned NBC News correspondent Andrea Mitchell. (📷: @axeldupeux)