CANNES, France — As in the domestic market, digital strategies are increasingly gaining importance in the travel-retail channel for beauty players.
“It’s just something that is a necessity today in the way consumers want to engage with brands — where they’re looking for information, where they’re frankly expecting to be experiencing the brand and what it’s about, what it has to offer and how it makes them feel,” said Bill Brace, vice president of global marketing development and operations at P&G Prestige.
"I think that all anyone really wants in life is to have people understand us for who we actually are, despite everything," says Ruth Negga. The actress talks "Preachers" season 2 and more on WWD.com. #wwdeye (📷: Dan Doperalski)
"That's something that resonates with me too because I'm so locked into a number. If I go over that number it completely ruins my day so it's nice to get detached from the number on the scale." - Chelsea Handler on Kelly LeVeque's book "Body Love." #wwdeye (📷: John Salangsang)