When we were generating ideas for this, the first issue of WWD Beauty Inc devoted to creativity, I knew there could be only one cover subject: Pat McGrath, the superstar makeup artist who is as influential as she is inventive.
McGrath, as is her way, didn’t immediately say yes. Later, I found out over the course of our interviews that it took her roughly the same amount of time to consider director David Fincher’s offer to create the look for Rooney Mara’s character in the film, The Girl with the Dragon Tattoo. As I learned, McGrath is an absolute perfectionist who won’t take on any project—a shoot, a show, an interview, a film—unless she’s absolutely sure that she can deliver what’s expected to her very exacting standards. Happily, she agreed to be profiled, and gave WWD Beauty Inc unprecedented access to her magically creative world for our story, “In Living Color.”
McGrath creates the makeup looks for some of the best-known designers on the planet—Gucci, Dolce & Gabbana, Lanvin, Louis Vuitton and on and on. Whereas once the work of such designers hardly intersected with hers, more and more fashion designers are entering the world of color cosmetics with launches of their own. The terrain for such brands is treacherous, littered with unsuccessful attempts from names like Calvin Klein, Ralph Lauren and Diane von Furstenberg. Come August, however, giants like Marc Jacobs and Michael Kors will test the water with makeup, while others including Gucci and Christian Louboutin reportedly have lines in the works. Have designers finally come into their own at the beauty counter? Find out what the market’s top analysts think in “When Worlds Collide.”
Designer Thierry Mugler and his fragrance partner, Groupe Clarins, were absolutely fearless 20 years ago when they launched Angel. The fragrance broke the rules of traditional scent marketing—and won big. Today, Angel is a bestseller worldwide. Printemps’ Charlotte Tasset tells European beauty editor Jennifer Weil in “The Halo Effect.” “It was a concept that was audacious, innovative and brought a new approach to selective perfumery.” Doubtless McGrath would be the first to agree that creativity comes in many forms indeed.
Leading luxury brand are shaking things up to keep up with streetwear. Case in point: the arrival of @mrkimjones as artistic director of @diorhomme. Jones, who succeeds @Kris_Van_Assche, is seen as one of the handful of designers who can actually straddle the luxury and streetwear worlds — which could lead to even more changes at established brands. What could this mean for the rest of the menswear landscape? Head to WWD.com to find out what experts predict #wwdfashion (📷: @franckmura)
“It’s like buying groceries. You’re going to buy the best mango, the best mozzarella, the best things. You have to, or others are going to take it all,” said @gabrielahearst on why she uses only the finest fabrics. Last week, Hearst received her first @cfda nomination for Womenswear Designer of the Year, and earlier this month she opened a permanent showroom in Paris. To read @jessiredale’s interview with the designer and find out why this is shaping up to be a big year for her, head to WWD.com. #wwdfashion (📷: @francoisgoize)
“It’s an interesting thing, playing a younger version of your mother. It’s an interesting concept. I adore my mom and love her in every capacity, but it was just something that had never crossed my mind,” says @anniemstarke on playing a young Joan Castleman in “The Wife.” The same role will be played by her mother Glenn Close. Read more about her growing up in the film industry as the daughter of producer John H. Starke and Close and what she has planned for the future #wwdeye (📷: @nataliamantini)
@asics is launching a new streetwear sneaker inspired by its latest ambassador, @steveaoki. The Hyper-Kenzen x Aoki, which will launch at @footlocker stores exclusively tomorrow, is a slip-on style that incorporates the brand’s proprietary Gel technology through beads integrated into the midsole for comfort and endurance. Read the full story on WWD.com.
@beyonce chose a custom gown by @falgunishanepeacockindia for mother @mstinalawson 's second annual Wearable Art Gala last night. The gown, which took 10 days to make, was inspired by Nubian warrior queen Amanishakheto. Reporting by @hernameislex . #wwdeye 👑 🐝#beyonce
After dressing @justintimberlake for his Super Bowl halftime performance last month, @stellamccartney has designed the star’s "Man of the Woods" tour wardrobe. Timberlake will be wearing a mix of pieces from McCartney’s fall men's collection as well as custom designs and items from his own closet. #wwdfashion