Dr. Jean-Michel Karam is an expert in the field of micro- electro-mechanical systems, and although he always suspected his work had applications for the beauty industry, he long resisted exploring them. “I had a bad opinion of the cosmetics industry,” he confessed to West Coast beauty editor Rachel Brown, summing up his opinion in two words: “pure marketing.” The Frenchman did, finally, approve the development of a skin care device within his company, which turned into a complete line called Ioma, which is launching in the U.S. this fall at Saks. The devices measure different parameters of a customer’s skin (moisturization, wrinkle depth, etc.), then prescribe a regimen that will result in measurable improvement about two months later. The line is expected to reach worldwide revenues of about $20 million this fall—but it’s not the numbers that have made Karam a believer in beauty, as you’ll read in “The Measure of a Man”. It’s the science.
Indeed, this entire issue is devoted to the beauty industry’s quest for discovery. Jennifer Weil, our European editor, traveled to Darmstadt, Germany, where she toured Procter & Gamble’s research facilities for its professional hair care and devices businesses. There, she found a veritable world of wonder—from microscopes that magnify a hair strand up to 3 million times to acoustic cameras able to pinpoint the precise spot where an electrical device is malfunctioning. For a behind-the-scenes look at the inner workings of this beauty behemoth, turn to “Inside Oz”.
Leading luxury brand are shaking things up to keep up with streetwear. Case in point: the arrival of @mrkimjones as artistic director of @diorhomme. Jones, who succeeds @@Kris_Van_Assche, is seen as one of the handful of designers who can actually straddle the luxury and streetwear worlds — which could lead to even more changes at established brands. What could this mean for the rest of the menswear landscape? Head to WWD.com to find out what experts predict #wwdfashion (📷: @franckmura)
“It’s like buying groceries. You’re going to buy the best mango, the best mozzarella, the best things. You have to, or others are going to take it all,” said @gabrielahearst on why she uses only the finest fabrics. Last week, Hearst received her first @cfda nomination for Womenswear Designer of the Year, and earlier this month she opened a permanent showroom in Paris. To read @jessiredale’s interview with the designer and find out why this is shaping up to be a big year for her, head to WWD.com. #wwdfashion (📷: @francoisgoize)
“It’s an interesting thing, playing a younger version of your mother. It’s an interesting concept. I adore my mom and love her in every capacity, but it was just something that had never crossed my mind,” says @anniemstarke on playing a young Joan Castleman in “The Wife.” The same role will be played by her mother Glenn Close. Read more about her growing up in the film industry as the daughter of producer John H. Starke and Close and what she has planned for the future #wwdeye (📷: @nataliamantini)
@asics is launching a new streetwear sneaker inspired by its latest ambassador, @steveaoki. The Hyper-Kenzen x Aoki, which will launch at @footlocker stores exclusively tomorrow, is a slip-on style that incorporates the brand’s proprietary Gel technology through beads integrated into the midsole for comfort and endurance. Read the full story on WWD.com.
@beyonce chose a custom gown by @falgunishanepeacockindia for mother @mstinalawson 's second annual Wearable Art Gala last night. The gown, which took 10 days to make, was inspired by Nubian warrior queen Amanishakheto. Reporting by @hernameislex . #wwdeye 👑 🐝#beyonce
After dressing @justintimberlake for his Super Bowl halftime performance last month, @stellamccartney has designed the star’s "Man of the Woods" tour wardrobe. Timberlake will be wearing a mix of pieces from McCartney’s fall men's collection as well as custom designs and items from his own closet. #wwdfashion