By  on May 6, 2013

For its newest initiative, the Fragrance Foundation, working in partnership with Firmenich, will explore the collision between fragrance and art.

Between May 10 and May 13, the scent-based organizations will cosponsor New York-based contemporary artist Maria Loboda’s color-coded garden installation, “A Smoking Room in a Palais in Brussels as Seen From the Entrance: 1905” at the Frieze New York art festival in Randall’s Island Park.

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