By  on April 20, 2010

DUSSELDORF — Renamed, redefined and refined, Global Art of Perfumes, held here March 26 to 28, tried to set a new standard for the fragrance trade show — or, as organizer Frank Schnitzler would prefer to call it, scent convention.

While the name was new, the event grew out of last year’s Sniffapalooza Fragrance Fair, Germany’s first niche event, which drew more than 1,000 visitors.

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