By  on February 23, 2011

Despite a saturated marketplace, Gucci’s fragrance business has continued to ignite consumer interest.


After a flurry of best-selling launches — and amid a sector battling back from recession — the question on industry lips is: How does Gucci’s licensee, Procter & Gamble Prestige, intend to further bolster the Italian label’s scent arm?

load comments
blog comments powered by Disqus