PARIS — Lancaster is getting increasingly active in skin care. And that’s not just referring to product formulations.
The brand — part of Coty Inc.’s Lancaster Group Worldwide — is bolstering its presence in the category with four line extensions slated for early 2003.
"Lancaster is so well known for sun care that a lot of the time customers don’t know about the diversity of our offerings," explained Catherine Walsh, senior vice president of international marketing, cosmetics and American licenses at the brand.
"For 2003, we have taken the initiative to grow our skin care segment and to balance our portfolio," she added, explaining the goal is to grow skin care volume to about 43 percent of the brand’s business and to maintain the sun care volume at about 30 percent.
Walsh noted that the category now represents about 37 percent of Lancaster’s overall sales. Sun care accounts for 34 percent of the total, makeup 18 percent and fragrance 10.5 percent.
Among the new skin care introductions next year is an item for Suractif Excellence, the brand’s antiage line for mature skin introduced in February. Lancaster will add Excellence Rich Lifting Revitalizer for dry and dehydrated skin, containing prickly pear for its moisturizing properties as well as microcrystals and extracts of wild yam and truffles. A 50-ml. jar will be priced at $170 and will bow internationally in January. Dollar figures have been converted from the euro at current exchange rates.
Triple-L Serum will extend Lancaster’s Suractif line in January. The serum is meant to lift, liven and lighten mature skin with ingredients such as a botanical protein complex, called Flash Tense Technology, baobab leaf and pineapple gel. The product comes in a version for normal-to-dry skin and one for normal-to-combination skin, which will retail for $63 per 30-ml. bottle.
In February, Intensive Energizing Balm will join Lancaster’s Youth Prolongator line. The product, meant for dry and very dry skin, will come in a 50-ml. jar selling for $48.
In March, Lancaster will add Beyond Moisture Essence for Dehydrated Skin to its Aquamilk line. The serum includes Bio-Milk Complex and an extract of watermelon. A 30-ml. pump will sell for $32.While Walsh refused to divulge projections for the new products, industry sources estimate that the combined sales of the four items could do upward of $4 million at retail in the first 12 months.
For its next men’s wear collection, @roberto_cavalli will show as a special guest at #PittiUomo, running from June 12-15. The brand, which has Florence in its roots, will relaunch its men’s wear collection, which will be presented separately from women’s wear for the first time since Paul Surridge was appointed creative director in May. #wwdnews #wwdfashion (📷: @aitorrosasphoto)
“I was making the guacamole when my scout saw me,” says model @stuckinteenage on being discovered just six months ago while working at @chipotlemexicangrill. Since then Williams has signed with @dnamodels, walked in her first show at @calvinklein and landed on the cover of @vogueitalia – a high point of any model’s career. To read @lisajlockwood’s full interview with the model on her experiences thus far, head to WWD.com – link in bio. (📷: George Chinsee)
“I love the idea of dialogue, period. It’s where I’ve always gotten my inspiration from: hearing other women speak, their journeys and their paths,” said @hereisgina, who delivered the keynote speech during @sxsw for @createcultivate in partnership with @fossil. For her two panels, Rodriguez chose female empowering, female-led and female entrepreneurs to focus on. Head to WWD.com to read more about her thoughts on Time’s Up, growing up in a family of women and why we “need a girls’ club.” #wwdeye #sxsw (📷: @jgreenery)
Leading luxury brand are shaking things up to keep up with streetwear. Case in point: the arrival of @mrkimjones as artistic director of @diorhomme. Jones, who succeeds @Kris_Van_Assche, is seen as one of the handful of designers who can actually straddle the luxury and streetwear worlds — which could lead to even more changes at established brands. What could this mean for the rest of the menswear landscape? Head to WWD.com to find out what experts predict #wwdfashion (📷: @franckmura)
“It’s like buying groceries. You’re going to buy the best mango, the best mozzarella, the best things. You have to, or others are going to take it all,” said @gabrielahearst on why she uses only the finest fabrics. Last week, Hearst received her first @cfda nomination for Womenswear Designer of the Year, and earlier this month she opened a permanent showroom in Paris. To read @jessiredale’s interview with the designer and find out why this is shaping up to be a big year for her, head to WWD.com. #wwdfashion (📷: @francoisgoize)
“It’s an interesting thing, playing a younger version of your mother. It’s an interesting concept. I adore my mom and love her in every capacity, but it was just something that had never crossed my mind,” says @anniemstarke on playing a young Joan Castleman in “The Wife.” The same role will be played by her mother Glenn Close. Read more about her growing up in the film industry as the daughter of producer John H. Starke and Close and what she has planned for the future #wwdeye (📷: @nataliamantini)
@asics is launching a new streetwear sneaker inspired by its latest ambassador, @steveaoki. The Hyper-Kenzen x Aoki, which will launch at @footlocker stores exclusively tomorrow, is a slip-on style that incorporates the brand’s proprietary Gel technology through beads integrated into the midsole for comfort and endurance. Read the full story on WWD.com.