PARIS — Lancaster is getting increasingly active in skin care. And that’s not just referring to product formulations.
The brand — part of Coty Inc.’s Lancaster Group Worldwide — is bolstering its presence in the category with four line extensions slated for early 2003.
"Lancaster is so well known for sun care that a lot of the time customers don’t know about the diversity of our offerings," explained Catherine Walsh, senior vice president of international marketing, cosmetics and American licenses at the brand.
"For 2003, we have taken the initiative to grow our skin care segment and to balance our portfolio," she added, explaining the goal is to grow skin care volume to about 43 percent of the brand’s business and to maintain the sun care volume at about 30 percent.
Walsh noted that the category now represents about 37 percent of Lancaster’s overall sales. Sun care accounts for 34 percent of the total, makeup 18 percent and fragrance 10.5 percent.
Among the new skin care introductions next year is an item for Suractif Excellence, the brand’s antiage line for mature skin introduced in February. Lancaster will add Excellence Rich Lifting Revitalizer for dry and dehydrated skin, containing prickly pear for its moisturizing properties as well as microcrystals and extracts of wild yam and truffles. A 50-ml. jar will be priced at $170 and will bow internationally in January. Dollar figures have been converted from the euro at current exchange rates.
Triple-L Serum will extend Lancaster’s Suractif line in January. The serum is meant to lift, liven and lighten mature skin with ingredients such as a botanical protein complex, called Flash Tense Technology, baobab leaf and pineapple gel. The product comes in a version for normal-to-dry skin and one for normal-to-combination skin, which will retail for $63 per 30-ml. bottle.
In February, Intensive Energizing Balm will join Lancaster’s Youth Prolongator line. The product, meant for dry and very dry skin, will come in a 50-ml. jar selling for $48.
In March, Lancaster will add Beyond Moisture Essence for Dehydrated Skin to its Aquamilk line. The serum includes Bio-Milk Complex and an extract of watermelon. A 30-ml. pump will sell for $32.While Walsh refused to divulge projections for the new products, industry sources estimate that the combined sales of the four items could do upward of $4 million at retail in the first 12 months.
“Azzedine has been one of the biggest influences in my life. He has always been such a strong, loving, fatherly figure to me. I call him Papa. His designs are indescribably unique, they are pieces of art. He knew how to make the female form look its loveliest. I have so many memories of him; my favorite might be during my first show with him in Paris. He liked me and he wanted to help me get more work. He called all his friends at Kenzo and Comme des Garcons, and asked them to book me. They said, ‘But she can’t walk!’ And he said, ‘but she has such a great ass!' His friendship and support has been the great privilege of my career. I can't imagine life without him. Repose en paix mon Papa.” - @stephanieseymour tells @wwd. #wwdfashion (📷: @steveeichner) #alaia #azzedinealaia
Azzedine Alaïa, flanked by two of his closest friends, models Stephanie Seymour and Naomi Campbell.
He designed Seymour’s dress for her 1995 wedding to Peter Brant, and treated Campbell (who famously called him Papa), like a daughter. For more on the legendary designer, tap the link in bio. #wwdfashion #alaia #azzedinealaia
Azzedine Alaïa's “I-did-it-my-way” ethos stood out starkly at a time when brands are experimenting with consumer-facing fashion shows, coed formats and trans-seasonal collections – anything to perk up lackluster sales of ready-to-wear in an age of Insta-everything. “It’s not creation anymore. This becomes a purely industrial approach,” the late designer told WWD in an interview last year. “But anyway, the rhythm of collections is so stupid. It’s unsustainable. There are too many collections.” Read more about the iconic designer’s life and work on wwd.com, link in bio. #wwdfashion #azzedinealaia (📷: @WWD Archive, 1986) #alaia
Sneaker reselling app @goat’s latest exhibit, "The Greatest: New York," tells the story of New York's sneaker culture. To celebrate the exhibit, an intimate crowd gathered on Thursday night at the pop-up gallery space, located at Platform in Culver City, to hear guest speaker and illustrator @esymai talk about her own rise in streetwear and women in the business. "For me I'm just someone who is creative. I like to create things," said Chang. #wwdfashion
Azzedine Alaïa, one of the most iconic couturiers of the modern era whose body-con designs defined Eighties fashion, has died in Paris. The diminutive Tunisian-born designer, known for his structured knitted dresses with fitted waists and impeccably cut, figure-hugging second skin silhouettes was deeply admired by his peers, and counted supermodel Naomi Campbell - his adoptive daughter - among his inner circle, one of a gang of glamazons including Farida Khelfa, Carla Bruni and Stephanie Seymour who became ambassadors of his style. (📷: Alexandre Guirkinger) #wwdblast