Lancôme has named makeup artist Sandy Linter as its first beauty at every age expert.

Linter, who began in the beauty industry in 1969 and remains a working editorial and celebrity makeup artist, will advise the brand on product development, help train Lancôme makeup artists and make special appearances at Lancôme counters nationally.

The new role was created to enhance Lancôme’s strong antiaging skin care and makeup positionings, as well as to demonstrate to consumers that the brand is designed to appeal to all women — from teens to septuagenarians. “Women can be beautiful at any age,” said Linter. “The trick is in understanding how to enhance what you like about your looks, and downplay what you don’t. Your makeup should change as you age; what looked good at 20 probably won’t look the same at 50. By updating, you remain beautiful. I’m looking forward to working with a wide range of Lancôme customers in this new role.”

And Lancôme executives believe those consumers will be just as anxious to work with Linter. “Women in their 40s, 50s, 60s and beyond are eager for the knowledge that Sandy Linter has,” stated Catherine Roggero, senior vice president of sales for Lancôme. “Lancôme always has spoken directly to that client, and we know they are going to be very excited to have access to one of the stars of the beauty industry.”

“Sandy brings a depth of experience that few makeup artists possess,” stated Nina White, deputy general manager and senior vice president of marketing for Lancôme.

In the course of her distinguished career, Linter has worked with a long list of A-listers, including Sigourney Weaver, Candice Bergen, Elizabeth Hurley and Bette Midler. She has also worked with fashion photographers Irving Penn, Patrick Demarchelier and Deborah Turbeville, and her work has been featured on the covers of Vogue, Harper’s Bazaar, and many other prominent fashion and beauty publications.

Linter joins a list of Lancôme expert advisers, which includes dermatologist Tina Alster. As well, the announcement of a new international makeup artist replacing former artist Gucci Westman is expected later this year. According to industry sources, Westman’s replacement may be editorial makeup artist Aaron De May.

This story first appeared in the February 11, 2008 issue of WWD.  Subscribe Today.

— Julie Naughton

Douglas Sales Up 7 Percent

BERLIN — First-quarter sales at Douglas perfumeries were up by 7.4 percent to 622 million euros, or $901 million at average exchange, the retailer said Thursday.

On a same-space basis, sales rose by 2.3 percent, while operating earnings were flat for the quarter ended Dec. 31.

In the firm’s domestic market of Germany, where Douglas operates 440 doors, sales were up 0.8 percent.

The 650 Douglas perfumeries outside of Germany, which now contribute 49.4 percent of the perfumery division’s sales, boosted sales 15.2 percent (6.8 percent on a like-for-like basis), aided in part by the opening of 31 new stores during the period. The strongest growth was reported in Poland, Holland, Russia, Italy and Spain.

The Douglas Group, which includes book, jewelry, fashion and confectionary retail operations, had slightly higher earnings before taxes that reached 140.2 million euros, or $203.1 million, up about 0.4 percent from 139.7 million euros, or $202.4 million in the prior year.

Group sales for the quarter rose 5.6 percent, reaching 1.08 billion euros, or $1.56 billion. Adjusted for the now-divested René Kern and Pohland stores, group sales grew by 9.3 percent.

Douglas maintained its forecast for the year ahead. Based on its current investment portfolio, the group said sales could grow 7 to 9 percent, with earnings before taxes expected to reach about 150 million euros, or $217.3 million for the full fiscal year.

— Melissa Drier

Trade Show to Make Debut in Paris

PARIS — Packaging concepts for events and promotions will be the focus of a new trade show in Paris, called Pack & Gift, starting this summer.

The event is to take place June 11 and 12 at the Porte de Versailles exhibition center here and be held yearly. Between 100 and 150 exhibitors — from different aspects of the promotional packaging world, including design, printing, publicity and market research — are expected to take part in the first session, according to show organizer Idice, a subsidiary of ETAI, which also owns Luxe Pack.

Organizers believe attendees at Pack & Gift will hail from such diverse arenas as department stores and cosmetics, jewelry and clothing brands.

— Timothy Edmond

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